Sunday, December 26, 2010

Can you give a little more confidence in their own brands

 Although people were killed out of the Pajero, Nissan theft of public relations models regrettable thing, but the end of the Guangzhou auto show auto market is definitely the leader. To Japanese car models to represent the excitement of a joint venture brand and own brand quiet contrasts. So, after the Guangzhou Auto Show came the voice of all the bad-mouthing their own brand is not surprising. Perhaps it is indeed the development of own-brand car into a bottleneck, but we should give more confidence in their own brands.
For the status of independent brands, there is reason to feel confused. to Chery, for example, on Aug. 22 million cars off the assembly line Chery Article has been interpreted as consistent with China's own industry automotive industry is a major landmark event, but the line-off ceremony Soon after came the Chery to determine the number of new cars listing plan has been delayed; to the Guangzhou Auto Show, Chery unveiled only 9 models, and a new car only Chery A3.
Chery is not because of injury to the bones by running too fast?
speaking, November is another big event marked its own brand cars have changed. Geely performance this year for all to see throughout the year and not much news attention of Geely, announced that until the November opening of the new logo. In addition to Geely accident BYD, JAC, has announced that for the Great Wall and so marked.
auto companies exchange standard is not new. But for many brands have their own brand logo never shows the face side of the fierce market competition, trying to to fight for survival through transformation and innovation to improve.
Geely, Great Wall were in denial over the past What?
actually has competition in the domestic automobile market to the white-hot cases, the development of independent brands faced enormous difficulties. the victims of competition including Chery, Geely, who also include Beijing Hyundai, Nissan are. there is now no longer possible to imitate a car brands, low prices can be a special fire fire, so bicyclic �ɲ������, BYD F3 will not repeat the myth. and the driver accused in his blog only copy superfluous brands, the market will only copy and do not understand that companies eliminate motivated to learn.
Chery, Geely and Beijing Hyundai have also competition is also a beneficiary. to Chery, for example, competition has created the ability to Chery learning and reflection. the outside world for Chery's strategic adjustment of the piece of information. Chery's strategic adjustment is true, but not forced, at least not decline in sales in recent months has been forced, because of declining sales in recent months to adjust the product and not the cause.
driver suspected in the comments, further. to get rid of problems the quality of own-brand cars, including Chery A3 postponed several models, including the listing date. Chery with the extra time for the past six months, on a deeper level to enhance the quality of this new car and quality.
This is not a good thing?
Chery strategic realignment goals, and not explicitly announced, but it boils down to one point concluded that the brand + quality + service overall. Chery has apparently sold out of first ideas, to comprehensive integrated development.
Finally, just want to say morning to see the driver's comments large, but we should give more confidence in their own brands, we should believe that Chery, Geely, Brilliance, BYD, we will do better.

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